How do you communicate the fact that you can work from anywhere with Vodafone Business services? Well, apart from telling it through online videos and radio spots, we provided the ultimate proof of the pudding with a powerful OOH campaign with a literal climax: an entrepreneur climbing a 40-metre-high motorway pylon to 'just' do his job on top of the billboard.

Proving that with Vodafone Business you can really work from anywhere.