McHack - #GetTheOriginal

When McDonald’s poked the stick at KFC in a campaign for its new Chicken Burger, we had to come up with a response. So we introduced the McHack - #GetTheOriginal. A mobile tool that turned every McDonald’s Crispy Chicken ad into KFC’s Original Recipe Chicken. Just by scanning any McDonald’s ad you got a coupon for the real deal at KFC. Hand breaded, fresh and finger lickin’ good!