Full Force, Zero Sugar

To celebrate the release of the latest Star Wars blockbuster The Last Jedi, we used the Force that gives a Jedi his power. Or, in this case, gives an ordinary guy the inspiration to build an elaborate contraption to grab a Coke from the comfort of his couch.

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This spot for Coca-Cola Zero ran in cinema’s, on TV and on social channels in Western European markets, such as France, Great Britain, Germany, Sweden and Finland. And depending on which market, the spot promoted special, aluminium Star Wars: The Last Jedi bottles or cans.

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