Be careful when someone drops the word ‘KFC’ in a conversation from now on! It might just be that you are getting entranced to go and get an incredible deal on their mouth-watering, super tasty chicken.
For KFC, we launched a new communication platform in the Netherlands called KFC U Later. The expression, pronounced KFC you later! is used by people when they drop everything out of their hands to go to KFC for an irresistible deal.
It is reflected in all of KFC’s communication, From film, ooh and social all the way to their cash receipts. So, longing for the world’s best, crispiest and tasty chicken? KFC U LATER!