The Ogilvy Habits 4 of 8 - Playfulness

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The man loved a good joke, especially one with some ‘wind’ in it. All our art, all our science and all our philosophy have been invented by playful people, not serious people.

“If Ogilvy is to be gorgeous, wonderful, brilliant, fabulous, magical, beautiful, big and sexy, we must first be brave, idealistic, curious, playful, candid, intuitive, free-spirited, and persistent.” - David Ogilvy

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